Hershey has appointed Michael Del Pozzo as the new president of U.S. Confection, taking over from Charles Raup who is retiring. Del Pozzo brings a wealth of experience from his time at PepsiCo, where he oversaw the Gatorade business and led the sales and commercial functions for Frito Lay North America. Hershey, known for its iconic brands like Reese’s and Kisses, continues to prioritize its confections business despite recent challenges with cocoa prices and inflation. The company is focused on innovation and growth in the sweets portfolio, with Del Pozzo expected to play a key role in guiding the U.S. Confection business forward.
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Lara Heller graduated from the University of Amsterdam in the Netherlands with a degree in New Media and Communication. During her studies, she specialized in digital media, social media strategies, and content creation. She participated in various digital media projects during her university years, focusing particularly on online journalism and media ethics. After graduation, Lara started working as a content strategist at one of Europe’s leading digital media agencies, where she developed campaigns that strengthened the digital presence of numerous international brands.
