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The confectionery ingredients market is projected to experience substantial growth, with a compound annual growth rate of 6.8%, reaching $107.3 billion by 2028. This growth is driven by factors such as packaging innovations, health and wellness trends, reduced sugar options, premium product expansions, globalization of flavor profiles, and clean label preferences.
As consumer demand for innovative confectionery products continues to rise, companies are introducing new formulations to cater to these preferences. Legacy brands like M&M’s, Hershey, and Reese’s still maintain their dominance in the market, but “better-for-you” chocolate and sweets brands are gaining traction among health-conscious consumers.
Players in the confectionery ingredients market, including Cargill, Archer Daniels Midland, Kerry Group, and Tate & Lyle, are investing in organic products like organic whole milk powder to stay competitive. Milk powders are widely used as ingredients in candies, particularly chocolates, as consumer interest in ingredient quality grows.
Overall, technological advancements, innovative flavors, and the shift towards healthier options are reshaping the confectionery ingredients market, creating opportunities for growth in the sector.
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Lara Heller graduated from the University of Amsterdam in the Netherlands with a degree in New Media and Communication. During her studies, she specialized in digital media, social media strategies, and content creation. She participated in various digital media projects during her university years, focusing particularly on online journalism and media ethics. After graduation, Lara started working as a content strategist at one of Europe’s leading digital media agencies, where she developed campaigns that strengthened the digital presence of numerous international brands.
